Desktop Solutions Partners with BrontoWhen Wacoal America’s e-commerce division was searching for a more effective email marketing platform, they called on Desktop Solutions to help them source, select and implement a new solution. After an exhaustive discovery and research process, Desktop Solutions was happy to recommend Bronto Software, the leading worldwide supplier of commerce marketing automation software. What exactly does Bronto offer? Deep customer insights – Bronto helps capture a complete picture of the customer, including demographic data, shopping and purchasing behavior, and order data. Use the data to create more targeted, behavior-based marketing. Effective targeted messages – Bronto allows you to use customer’s profile to design and deliver the most relevant, automated omnichannel marketing campaigns. Effectively engaged customers – Bronto uses simple drag-and-drop tools to create sophisticated, omnichannel campaigns based on customer behavior, order history, and product availability and price, and always deliver the right message at the right time. Measure success at every step – Auto-calculate the performance of campaigns to get the insights you need to continually improve your messages – and increase revenue. If you are interested in getting more out of your e-commerce marketing, please feel free to call us for a complimentary consultation at 631.428.4654.