Wacoal America

Wacoal America, one of the largest manufacturers of high quality intimate apparel, has been relying on Desktop Solutions for goal-oriented email marketing strategies, execution and support since 2002. From product announcement emails aimed at retailers, to consumer-directed campaigns that drive sales, Desktop Solutions has used enterprise level email marketing tools to help Wacoal expand their online brand and achieve strategic sales goals.

Wacoal relies on Desktop Solutions for powerful email marketing strategies that utilize trigger-based campaigns, re-targeting tools and integration with social media.

Desktop Solutions has helped support Wacoal’s commitment to women’s health and their unique partnership with Susan G. Komen® Foundation by utilizing email to promote the more than 1000 Fit for the Cure® events across the United States each year. Additionally, personalized email is used to send monthly breast self examination reminders to Wacoal customers, helping prevent future cases of breast cancer while fostering good will. This original idea was developed for Wacoal by the Desktop Solutions marketing team.

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